The Agency Growth Podcast
Episode #
188
When Does a Marketing Agency Need to Hire a Fractional CFO? (ft. Jody Grunden, CPA w/ Anders)
Show Notes:
Every big agency has a CFO but what does a CFO really do? When do you need one?
We sit down with Jody Grunden, a virtual CFO for creative and marketing agencies to explain in detail.
Jody has been a fractional CFO for business and agencies for over 20 years. We sit down and talk to him to learn why an agency might want a CFO and the difference between a fractional one versus an internal one.
Jody talks about the "messy" range between $1.5m and $5m where operations and finances start breaking for most agencies and how to get through it.
We also press him on tips and strategies agencies can start doing today to avoid the chaos of hitting that range and falling into plummeting profitability as most agencies begin to scale.
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Find Jody online:
https://www.linkedin.com/in/jodygrunden
Email Jody at:
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TL;DL (Too Long, Didn't Listen)
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