The Agency Growth Podcast
Episode #
211
What We’re Working On in 2026
Show Notes:
[Cold open [Jake turns Iowa’s football stadium into a paintball field] ends at 10:39.]
We’re trying to figure out what the next version of our agency actually looks like.
SEO and Google Ads are still the foundation, but marketing alone has a ceiling. Adding more lead sources does not help much when clients only see the bad leads, follow-up is inconsistent, and everything gets compared to high-intent search.
In this episode, we talk through what we’re testing right now. That includes Google AI Max, lead form campaigns, HighLevel, and one dashboard that brings leads from every platform into the same place.
The bigger idea is moving beyond lead generation and into operations. Better qualifications, faster follow-up, sales coaching, and cleaner client data may be what makes the agency more valuable and less seasonal. We do not have it all figured out, but this is the boring work we’re doing to find out.
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TL;DL (Too Long, Didn't Listen)
Here's a summary of the episode:
